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(Allen J. Schaben/ Photography Staff/ Los Angeles Times)

With the start of the Covid-19 pandemic, America experienced the loss of one of its most distinctive experiences — going to the movie theater. Going to the movies, or as film studios call it, the theatrical release, was one of the practices that individuals worldwide rejoiced in very often. During the era of the Covid-19 pandemic, the feeling one has from watching a favorite film or franchise at the movies is no longer a possibility. Nevertheless, the idea of theater attendance ever returning constantly looms over the film industry and its many capital-backers. The continuous rise of primary streaming services…

Eli Assraf

Business | Entertainment | Entrepreneurship @ USC Marshall

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